![“Uwa bu ahia” [the world is a market] As Digital Platforms Battle; Facebook vs Twitter](https://tkcdn.tekedia.com/wp-content/uploads/2021/10/31155117/flow-like-water-meta-oct-21-2.png "“Uwa bu ahia” [the world is a market] As Digital Platforms Battle; Facebook vs Twitter")
In AO Lawal’s WAEC textbook on Economics, he did not include “Knowledge” as a factor of production. Of course, during his era, Knowledge was not seen as a catalytic component of the market system. If you go back to Adam Smith’s “invisible hand” postulation and the wealth of nations, and adding the theories of comparative advantages, one thing was clear: specialization deepens competitiveness.
Yes, those remain. But time is changing in the digital online space: everyone is doing everything, as we learn that Facebook’s parent company is unveiling a Twitter-clone: “Giant tech company Meta is reportedly working on a Twitter-like app, which could launch as early as next month.”
Digital Marketing Expert Lia Haberman, disclosed that the new platform doesn’t have an official name yet, and is internally known as “P92” or “Barcelona”, but it is being designed following Instagram’s guidelines and branding.
The app description reads, “Say more with Instagram’s new text-based app for conversations. Talk directly with your audience and peers. Create with text and attach links, photos, and videos. Engage with likes and replies to deepen connections with friends, fans, and other creators. Bring your fans with you.”
The Igbo Nation summarized it thus: “uwa bu ahia” [the world is a market]. Go and play, no boundaries because our world is a market. Now, Twitter can work to clone Instagram since it has already hinted it would take up WhatsApp. Meta did what they do in churches in Nigeria: “return to sender” as you ban adversaries, real and imaginary. Twitter if you come after WhatsApp, we will come after you also!
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When two elephants fight, the grasses suffer. But this may be different: customers will get better products. #battle
Update: after posting this, the news is that Twitter now allows its blue checkmark users to upload two hour videos. Hello YouTube, this is for you: “Twitter CEO Elon Musk said Thursday that the platform’s Blue Subscribers can upload up to 2 hours video, marking the social media company’s foray into long video streaming that is expected to challenge YouTube.”
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