In the past, the mantra was this: I will just go and execute, and the numbers will do the talking. Interestingly, you can execute, but the numbers will not talk to markets in ways that help you. Simply, how you make money and where you make money are more important than the actual numbers on the balance sheet.
Tesla is a car company which sells “software subscription” and emission credits, and makes all its competitors look lost, even though most are delivering “better automobile numbers”; Toyota sells more than 6.5 million cars than Tesla, but Tesla is valued at close to 4x.
Go beyond the Needs and Expectations of customers to their Perceptions. When you do that, you create a fandom. Apple has one today as it crossed $3 trillion.
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Apple briefly hit a market cap of $3 trillion during intraday trading on Monday, before dropping back under the mark shortly afterwards. Apple broke the barrier when its share price hit $182.86.
The milestone is mostly symbolic but it shows investors remain bullish on Apple stock and its ability to grow. Apple was up over 2.5% during intraday trading on Monday to a price per share over $182 after briefly hitting the $3 trillion mark.
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