Starbucks, the renowned coffee chain, is once again making waves in the world of non-fungible tokens (NFTs) with its latest collaboration. The company’s web3 loyalty program, Odyssey, has announced a partnership with the NFT collection Aku for its upcoming digital collectible Stamp. Aku, created by former Major League Baseball player Micah Johnson, focuses on empowering young kids to dream big. The collection has already attracted the attention of celebrities such as Trevor Noah, Pusha T, and Tyra Banks.
The new collaboration will introduce the “Aku Adventure” Journey, launching on July 17, where Odyssey members can embark on a mission with Aku. The Journey will be available until August 13, 2023, and members will have the opportunity to collect a Stamp designed by Aku. As part of the launch, Starbucks will donate $100,000 to Blessings in a Backpack, a non-profit organization dedicated to tackling food insecurity among children.
Starbucks has been actively exploring the NFT space for several months through its invitation-only Odyssey loyalty program. In March, the company released “The Siren Collection,” offering 2,000 Stamps priced at $100 each. The demand for the collection was overwhelming, with some collectors facing slow wait times and technical glitches. In April, Starbucks successfully launched “The Starbucks First Store Collection,” a Stamp collection priced at $99 each.
Dodgy Dogecoin (DOGE)
While Starbucks continues to make strides in the NFT world, the broader cryptocurrency market experienced significant movement last week. Dogecoin (DOGE), a leading meme coin, made efforts to surpass its current price level of $0.70. Analysts anticipate a potential 10% upswing if DOGE successfully breaks through the supply wall at $0.75. This level represents a point where many DOGE holders anticipate selling off their holdings. Breaking through this wall could lead to increased momentum, with a potential price target of $0.85 per DOGE token.
DOGE’s price movements indicate increased accumulation and anticipation of a price rally. Key momentum indicators, such as the Relative Strength Indicator (RSI), Money Flow Indicator (MFI), and Chaikin Money Flow (CMF), are positioned favourably, suggesting strength in the market and a trend reversal from bearish to bullish. Additionally, positive funding rates on exchanges like Binance and DyDx indicate growing confidence among DOGE holders.
Binging on Binance Coin (BNB)
In contrast, the perpetual futures market tied to Binance Coin (BNB) is currently leaning bearish. Open interest and volume-weighted funding rates have slipped to their lowest levels since late April, indicating dominant short positions. The negative sentiment surrounding BNB arises from recent high-profile staff exits, inconsistencies related to BCH withdrawals from Binance.US, and the pending Department of Justice case against Binance’s CEO, Changpeng Zhao (CZ). Despite CZ’s attempts to alleviate concerns, the market remains nervous, as indicated by deeply negative funding rates.
While BNB faces challenges, there is potential for a short squeeze if the price surpasses $265, leading to short sellers covering their positions and further driving up prices. At the time of writing, BNB traded at $242, with a potential breakout on the horizon.
Snazzy Signuptoken.com (SIGN)
Amidst these market developments, Signuptoken.com (SIGN) emerges as a promising crypto project. Designed to revolutionize digital transactions, Signuptoken.com offers a secure, fast, and cost-effective platform for users worldwide. Its transparent and community-driven approach, along with its innovative blockchain technology, has attracted the attention of investors and crypto enthusiasts.
With the launch of Signuptoken.com approaching, now is a favourable time to consider investing in this exciting project. The presale provides an opportunity to join a platform that emphasizes inclusivity and equal opportunities for all participants. By eliminating the concept of a traditional presale and providing free registration, Signuptoken.com democratizes the crypto investment landscape and creates a level playing field.
As Starbucks continues to lead the way in NFT collaborations, the market experiences fluctuations and promising projects like Signuptoken.com present new opportunities for investors. The crypto industry’s mainstream adoption seems to be taking shape, and it will be intriguing to see how these developments unfold in the coming months.
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