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Nigerian Twitter Content Creators Abuzz As the Platform Begins Ad Revenue Sharing

| by Samuel Nwite | 0
Nigerian Twitter Content Creators Abuzz As the Platform Begins Ad Revenue Sharing

X, formerly Twitter, has commenced revenue sharing with Nigerian content creators, setting the microblogging platform abuzz. 

Many Nigerian X users who subscribed to Twitter Blue and monetized their content woke up on Tuesday to credit worth thousands of naira from the revenue payout.

The payouts started for X users in the U.S. early last month and were extended to the global users by the end of July.

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Musk said while the program is open to everyone, eligibility for the ad revenue share is tied to X Premium (Blue) subscription. If not, the ad money will otherwise be kept by X. 

Some of the content creators expressed their excitement as follows:

“Bruh, it’s almost like I’m dreaming tbh. unlike me, I’m struggling to put the words together. YES!! I Woke Up To Credit Alert From Elon Musk!!! & mahn for just tweeting & making myself happy?! E loud i swear,” Napaul said.

“Elon Musk, shey you dey whine me like this? I don get alert for Twitter ad revenue. Elon Musk, thank you o!,” General Oluchi said.

“The good thing about Elon Musk paying content creators is that a lot of brands will now have to do better with paying these creators to promote them henceforth, because with or without creators running ads with their pages, they’d still be eating good. It’s a good start actually,” Shola said.

“I got paid by Twitter, now known as X. I Twitter my opinions, commentators, views, and people are blessed, however, it’s also nice to be paid for it!,” Solomon Buchi said.

In addition to the aforementioned eligibility standards, X said creators who monetize on Twitter must meet the following requirements:

  • You must reside in a country in which Twitter’s monetization programs are available. 
  • You must be 18 or older. 
  • You must have a Twitter account that has been active for at least 3 months. 
  • You must have a complete profile inclusive of an account name, a bio, a profile picture, and a header image.
  • You must have a verified email address.  
  • You must have secured your account with two factor authentication. 
  • You must not be designated a state-affiliated media account. 
  • You must be in good standing with Twitter, which means that:
  • You have not repeatedly violated the Twitter User Agreement or Twitter’s Content Monetization Standards. 
  • You have not previously been removed as an advertiser on Twitter for violations of our Ads policies or as an Amplify publisher on Twitter for violations of our Amplify Pre-Roll Guidelines 
  • You have not previously been removed as an advertiser on Twitter for violations of our Ads policies or as an Amplify publisher on Twitter for violations of our Amplify Pre-Roll Guidelines
  • You must connect a verified Stripe account.
  • Maintain at least 500 active followers or more. 
  • Have posted Tweets in the past 30 days.

Other requirements, including conduct standards for creators participating in Twitter’s monetization, could be found here.

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