Nigerian communications platform that allows African businesses to send messages to anyone across sms, email, voice, and instant messaging channels, Termii, has raised $3.65 million in new funding to expand operations to other African countries.
The funding round was led by a pan-African early-stage investor ventures platform, with participation from a New York-based fund fintech collective and launch Africa ventures. Other backers include Ralicap Ventures, Nama Ventures, Aidi Ventures, NOA Capital, Adamantium Fund, and Probability Ventures.
The funding round also included angel investors such as Aubrey Hruby, partner at Tofino Capital, and Eamon Jubbawy of Onifido.
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Termii disclosed that the funds raised will not be used for operational activities, but rather to enhance the company’s expansion initiatives. This includes the developing and promoting of existing and new products in new markets with a priority on Francophone African countries.
Speaking on the funding round, Termii CEO Emmanuel Gbolade said,
“This funding is a significant milestone for Termii and a testament to the incredible work we have been doing to transform customer engagement in Africa. We are thrilled to have the support of such esteemed investors who share our vision of empowering businesses to easily engage and support their customers anywhere in Africa.
Speaking on the eSIM feature, Emmanuel explained that African businesses can offer their employees and users the ability to own eSIM cards or branded sim cards with unlimited voice calls and texts, noting that it also allows remote working and customer support services with data to work without switching sims when they travel across cities in Africa and the U.S for example.
He said, “We plan to support more countries in the future, like countries in the UK. We plan to launch all these services in phases and have seen growing interest in this product from big tech and financial service providers and small enterprise businesses. We would be launching physically first in Nigeria at our conference this June and also in Ivory Coast, Ghana, and the U.S. After which we would explore other locations. However, other features of our app would be open for use across multiple African countries.”
Founded by Tayo Awe and Emmanuel Gbolade, and launched in 2019, Termii powers customer messaging for the next generation of African technology businesses by helping millions of African businesses communicate with their customers easily across multiple messaging channels.
The startup offers features such as direct-to-mobile notifications, rich SMS messaging, time-based OTPs, and cost-effective local and international calling for enterprise businesses. It is trusted by 4,438+ businesses.
Termii fills up a crucial gap by providing seamless integration of telecom services, solving the high message failure rates and complex setup requirements experienced by businesses across the continent.