Markets are vector quantities with magnitude (size) and direction (customer preferences). Unless your products evolve and adapt, you will remain a scalar quantity (only magnitude with no antenna to pick the directional patterns from customers). Tomorrow at Tekedia Institute Mini-MBA Live, we will have a conversation on Winning in Markets, in this last week of our edition 7.
Every business model begins with an assumption on knowing and understanding the customer frictions with capabilities to provide products and services to fix them.
But most of the time, those assumptions must evolve. And that means, the greatest companies are those that have mastered the art of adaptability because in this world even the customers are changing.
Register for Tekedia Mini-MBA edition 17 (June 9 – Sept 6, 2025) today for early bird discounts. Do annual for access to Blucera.com.
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Understand. Adapt. Win. Zoom link in the Board.
(To join us in Edition 8 which begins on June 6, go here )
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Register for Tekedia Mini-MBA (June 9 – Sept 6, 2025), and join Prof Ndubuisi Ekekwe and our global faculty; click here.
