If you look deep in the market, Boards of companies do one critical thing: hire a CEO to lead a firm. And the CEO has to do another important thing: commit a firm to a business model (or models), arising out of a company’s strategy framework. In other words, you hire a CEO to commit a company to a business model!
In politics, the leadership of political parties are the Board. The product is the campaign and here the revenue is measured in votes since the “customers” are the voters. As in companies, the CEO must architect a business model to take that product to the customers. And who that CEO is matters. In US presidential politics, the CEO is the nominee or the candidate.
The intra-party candidates have largely the same products – Republican and Democratic parties have core tenets which govern them. Those are the values of the firm (here, the party). From those values, candidates draw visions and missions, getting down to the operational business models to win votes (the revenue here).
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They fired and replaced that CEO and within quarters, the loss-making company is making money. Why? The new CEO has changed the business model while using the same staff and products. That also happens in politics: just changing a person can shift the perceptions of the customers who are expected to deliver the revenue (the votes), because a person does have the capacity to rewire the model of a party and extrapolate its essence.
The Democratic Party has a new “CEO” and the operating model upon their product (the campaign) has changed, and the customers (voters) seem to be buying into everything. For the Republican party, they now need to update their own model to move into new positioning in the market. It is about who wins the market share, across the swing states. This is business. This is politics. This is America. May the best win!
Now, let me ask you: “Do you believe this FOX NEWS poll?” Lol
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