Quote from Francis Oguaju on March 18, 2018, 7:49 AM

These days to get a beautiful name for your brand or product is becoming a premium thing; sometimes it does appear that all the fine names have been owned.

But naming is an art, once you understand that very well, you just discover that you could create a unique name on anything you want, even while standing.

It's no science, just create a mental picture of what you would like the brand to be known for, or the problem the product could solve; the finer details becomes a question how well you can play with words or letters.

Quote from Ebere Samuel on March 19, 2018, 8:48 AM

Drawing from naming new born babies it could be an exciting experience. Translate that experience into naming brands or products and so on and it becomes even more interesting.

Coming up with a name for a product, brand or website should be preceded by pure excitement, enthusiasm or call it free mind. One of my Professors at school once said, "If you start 'thinking', you have already failed it." He wanted us to go about design from a mind happy, excited or full of enthusiasm. He promised us that with passion, excitement, etc certain things will just come to mind.

On a certain day at school this same Prof. gave us an impromptu test. He told us not to think about the answer but to happily write whatever comes to mind but guided by the principles he taught us during the previous lecture. I risked it and to my surprised scored 100%. Since then, 1992, I have come to accept that certain things and I guess including naming should be out-of-the-box exercise and not like a formal routine or process.

Just visualize the future and write names down and then select the best three, bounce them around and you will come up with a name that excites. Remember that if you start 'thinking' you have failed! Just name it!