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Google will not stop the cookies yet!

The Heat Mounts on Google – Tekedia Forum – Tekedia

Google will not stop the cookies! Yes, "bending to pressure from advertisers, Google postponed a plan to stop tracking users' web browsing for almost two years — to late 2023. The Alphabet-owned unit had proposed scrapping the use of “cookies” to track users by early next year, responding to complaints by privacy advocates and regulators. Now the company says it’s delaying the move so that advertisers, who rely on tracking results to reach potential customers, have more time to adjust."

On adjustment, do they give customers this same slack?

Well in the end it's all about profit. Anyways, I'm confident that regulators would be watching closely.

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