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Business model innovation in Cars45.com

Spent time with one of most fascinating startups in Nigeria: they buy, sell, rate or price your used car within 45 minutes. Innovation is not just about technology. Cars45 is innovating on business model. Hybrid is in the gene and Cars45 is a category-king company.

The new Konga is on a mission as it is working to enable the fusion of offline and online retails. The expectation is that doing so would remove more frictions in Nigeria’s retail sector. As I have noted, hybrid commerce is an opportunity as most elements of our business systems are still offline. Largely, building a business with carries a huge offline marginal cost with purely online components will not work in the contemporary business scene in Nigeria.

 

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