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Apple New Privacy Requirement is too Private in Europe
#1 · October 30, 2020, 7:13 PM
You cannot make this up: Apple's new privacy control is extremely too private for the vanguards of privacy in France and broad Europe. Yes, In France, "Apple is facing a challenge from advertising companies who say privacy-enhancing features coming to the iPhone are anti-competitive", Quartz notes.
Advertising companies and publishers have filed a complaint against Apple Inc. with France’s competition authority, arguing that privacy changes the smartphone maker plans to roll out are anticompetitive.
Starting in early 2021, Apple’s operating software will require apps to get opt-in permission from users to collect their advertising identifier, a key number used to deliver targeted ads and check how ad campaigns performed.
The...
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