Amazon Prime Day Muted
Quote from Ndubuisi Ekekwe on June 25, 2021, 10:59 AMAmazon Prime Day seems muted as choices abound for shoppers. Yet, it is still a huge success at $11 billion.
Amazon's 48-hour Prime Day shopping event ended Tuesday and sales — estimated to have topped $11 billion — grew at a much slower pace than in years past. Adobe Analytics estimates Amazon saw 6.1% growth compared with last year's mid-October Prime Day event, which was by contrast a whopping 45.2% increase from 2019's Prime Day. The e-commerce giant said third-party sellers, for the second year in a row, saw bigger growth than its first-party retailers. CNBC further noted Amazon's post-Prime Day publicity was "muted" and lacked "sales superlatives" that it's used to describe results in the past.
Amazon Prime Day seems muted as choices abound for shoppers. Yet, it is still a huge success at $11 billion.
Amazon's 48-hour Prime Day shopping event ended Tuesday and sales — estimated to have topped $11 billion — grew at a much slower pace than in years past. Adobe Analytics estimates Amazon saw 6.1% growth compared with last year's mid-October Prime Day event, which was by contrast a whopping 45.2% increase from 2019's Prime Day. The e-commerce giant said third-party sellers, for the second year in a row, saw bigger growth than its first-party retailers. CNBC further noted Amazon's post-Prime Day publicity was "muted" and lacked "sales superlatives" that it's used to describe results in the past.
Quote from Emmanuel Awopetu on June 25, 2021, 11:12 AMOn one hand we can call it the Mackenzie effect- allowing the money get to other people hands. One could see this as divorce regrets.
On the another, we could see this as a display of smartness by the leadership of Bezos, they now understand better that over time the regulative crackdown rocking Big-Tech across diverse geography would stay longer and have severe impact if incumbent don't learn to "loss a battle for the war". Simply put, as in the writing of Robert Greene's 48 Laws of Power, “Damper your brightness”.
With antitrust hitting hard in China and firms like DIDI boycott IPO listing in Beijing for NYSE, I expect many other seek ways to level the playing ground for shared prosperity- ISA rocks! - whilst they stay low profile- a lesson from the big mouth of Alibaba’s founder Jack Ma.
On one hand we can call it the Mackenzie effect- allowing the money get to other people hands. One could see this as divorce regrets.
On the another, we could see this as a display of smartness by the leadership of Bezos, they now understand better that over time the regulative crackdown rocking Big-Tech across diverse geography would stay longer and have severe impact if incumbent don't learn to "loss a battle for the war". Simply put, as in the writing of Robert Greene's 48 Laws of Power, “Damper your brightness”.
Tekedia Mini-MBA edition 16 (Feb 10 – May 3, 2025) opens registrations; register today for early bird discounts.
Tekedia AI in Business Masterclass opens registrations here.
Join Tekedia Capital Syndicate and invest in Africa’s finest startups here.
With antitrust hitting hard in China and firms like DIDI boycott IPO listing in Beijing for NYSE, I expect many other seek ways to level the playing ground for shared prosperity- ISA rocks! - whilst they stay low profile- a lesson from the big mouth of Alibaba’s founder Jack Ma.