CATEGORY: Community Insights
How The Igbos Won The Battle Against Illiteracy
During my primary school days, the Igbo people were seen as those that love money and wouldn’t go to school because they wanted to...
Marketing Facilities Management Training With(Out) Hashtag and Visualisation Intelligence
The existence of the Internet has improved interactions among people, businesses and governments on Internet-enabled platforms through various communication elements such as emoticons and...
Time to get out of the “Woods” – Marketing of Nigerian Media & Entertainment
Prior to my paper on the Nigerian Movie industry in 2010, I drew inspiration from an interesting article entitled “Step Aside, L.A. and Bombay,...
The Tree Leader
'Everything begins and ends with leadership', John Maxwell will always say. Leadership is the energy and direction needed to change a state (not territory)....
A Message to Nigerians
Dear Nigerians,
It is heartwarming to see the rise of Nigerians across many spheres defending the good that actually exists and voicing out against categorizing...