We continue our evaluations of Google products and major acquisitions and how they have fared against the competitions. The unveiling of Google+ positions Google to challenge Facebook on the social media turf. How that will turn out, no one knows. But one thing is known, Google has got great hits and also big misses, over the years. The barometer of Google presents Google Buzz today.
Opened to the public in 2010, Google Buzz brought some of the features of Twitter into Gmail, Google’s email system. Nothing revolutionary happened, except that the launch was plagued by privacy concerns. This was billed to somehow take traffic away from Twitter. But that did not happen.
Google Buzz is a social networking and messaging tool from Google that is integrated into the company’s web-based email program, Gmail. Users can share links, photos, videos, status messages and comments organized in “conversations” and visible in the user’s inbox.
So as we watch Google+ which some have termed Google social app 5.0 in its quest to dominate the internet as it has ruled over search, we will see how it plays out. But preliminary results show that Google+ could be the el dorado that Google has been waiting for. Millions have signed and many money are waiting. Facebook should be worried because as Tekedia noted, its valuations just got a hit.
Tekedia Mini-MBA edition 16 (Feb 10 – May 3, 2025) opens registrations; register today for early bird discounts.
Tekedia AI in Business Masterclass opens registrations here.
Join Tekedia Capital Syndicate and invest in Africa’s finest startups here.