Ndubuisi Ekekwe
AUTHOR: Ndubuisi Ekekwe
An eCommerce Startup Is Not Really A Web Business, in Africa
This is a Short Note.
I just spent one hour talking Marginal Cost to a new digital business opening in Africa. They are coming to...
Innovating in the Age of Disruption
First, what is innovation? As an engineer, I will answer the question using an equation.
Innovation = Invention + Productization
You can replace that Productization with...
11.2 – Impact Matrix for Base of the Pyramid (BoP) Markets
New technologies are transforming the lives of people at the base of the economic pyramid (BoP). Many Africans fall within this market category at...
My Book, Africa’s Sankofa Innovation, Is Launched
Good people,
I am very happy to share with you that my eBook has been launched. It is a brilliant work, and I am very...
12.5 – Marketing and Closing Government Deals
Doing business in Africa is challenging. Besides the infrastructure problems, businesses have to deal with amalgam of bureaucracy which has not evolved for years,...