Nnamdi Madichie
Nnamdi O. Madichie is currently Professor of Marketing & Entrepreneurship at the University of Kigali. He is also Research Fellow at the Bloomsbury Institute in London. Professor Madichie is a Fellow of both the Chartered Institute of Marketing (FCIM) and the Chartered Management Institute (FCMI) — both of which demonstrate his recognition by UK professional bodies of international repute. He is also a Senior Fellow of the Higher Education Academy (SHEA) of England & Wales. He can be contacted at: [email protected]
AUTHOR: Nnamdi Madichie
The Global Ascendance of Nigeria’s Creative Powerhouses: Mr Eazi, DJ Cuppy, and Jide Awobona
This article explores the remarkable achievements of three Nigerian creatives—Mr Eazi, DJ Cuppy, and Jide Awobona—whose global exploits signal the coming of age for...
Farewell to the Elegant Stallion – Onyeka Onwenu Passes On
Building on my March 2020 Tribute to Dr Victor Olaiya – Highlife’s “Evil Genius”, in May 2020, I paid tribute to Another African Music Legend, Tony...
Reflections on “Made-in” Nigeria or “owned-by” Ireland? Country-of-origin cues and the narratives of Guinness...
The recent withdrawal of Diageo from the Nigerian market, and the stepping in of Singapore-based Tolaram, reminds me of an article I published almost two decades ago....
Travel Advisory Africa – VisitRwanda!
This is an exploratory study that seeks to investigate the Rwanda Tourism strategy with a view to inductively highlight trends, developments, roadblocks, and ways forward for...
Open Invitation to A Global Virtual Symposium on Research Innovations in Sustainable Marketing (RISM...
The Centre for Economic Governance and Leadership (CEGL) at the University of Kigali, is pleased to invite the University Community and other interested parties...